2014 in Review: Food, Film and FIR

Posted in Branding, Launch, News, Products
2014 in Review: Food, Film and FIR

FOOD 2014 for us was a year of new challenges and expanding horizons. Across the board, our clients launched innovative products, opened new markets and broadened the scope of their consumer facing promotions. We partnered with Dawn Meats to consolidate their international retail labelling across 17 markets. Connacht Gold asked us to rebrand their milks […]

Bespoke promotional materials make for a lasting impression

Posted in Branding, News, POS
Bespoke promotional materials make for a lasting impression

Point of sale and promotional goods have, perhaps unjustly, gained a reputation as disposable, throwaway items. Indeed we’ve all at one time or another received promotional bags, pens and keyrings only to discard them at the first opportunity. There are many cases in which ready-made, customisable items found in promotional catalogues do fit the bill. […]

Stories of Hope – Raising awareness and funds to fight depression

Posted in Branding, Launch, News
Stories of Hope – Raising awareness and funds to fight depression

Our heartfelt congratulations to Gary Hanrahan of Dawn Meats, Belle Ryan and Siobhéal Nic Eochaidh and on the launch of Stories of Hope 2013 eBook. The campaign came about by gathering anonymous first hand accounts of people’s personal experiences of depression and tough times. These stories were compiled into an eBook to give support to […]

Case Study: Finches Rebrand

Posted in Branding, Case study, News
Case Study: Finches Rebrand

Having worked on various promotions for Finches soft drinks, when the time came for a full rebrand we were keenly aware of the challenges it faced. In a nutshell, the brand messaging was targeting mature consumers. Their number one product, however, targeted teenagers. Therefore we needed to reposition the brand to appeal more to teenagers […]

Case Study: Tipperary Water Rebrand

Posted in Branding, Case study, News
Case Study: Tipperary Water Rebrand

When we were approached by Gleeson to rebrand their flagship Tipperary Water range, we jumped at the opportunity to work on such an iconic Irish brand. Once number two in the Irish market, Tipperary was rapidly losing market share in a saturated and shrinking market. The existing design had undergone a series of changes and […]